It was tough for everyone but some small businesses got a little extra creative to keep their businesses running when face-to-face was not an option. Check out what Kelly, Brooklyn retail store owner, did to keep her customers happy and shopping! In this webinar Q&A with Kelly Wang, founder & owner of the sustainable retail …
We’re all on the road to greater sustainability in our everyday lives (or we all should be!) and are looking for micro adjustments to fold into the daily grind. A particularly impactful place to start is at your closet. Read on for more information 🤟 Yes, various commercial industries are by far the largest polluters …
Everyday Steps to Sustainability: Guilt-free fashion Read More »
Earth Month is long gone but for us, every month is Earth Month. 🌎 In April, we saw a lot of tree planting initiatives, which we love to see! At the same time, there is a big question mark over the difference between reforestation and afforestation and which action produces the biggest eco returns. Below, …
Reforestation vs. Afforestation: What’s the difference and does it matter? Read More »
What is greenwashing? It’s getting a big, green checkmark for an eco-effort that maybe isn’t as meaningful as it seems. It’s when a business takes an action they want to publicize without making substantive changes to the products or services they provide. Greenwashing could hit you where it hurts the most—in your wallet—because your customers …
How To Avoid Greenwashing—No Matter What You’re Marketing Read More »
